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WHY IT MAKES SENSE TO BE A SPONSOR

Racing fans are intensely loyal to the companies that support their sport. Have you tapped into this diverse mixture of people who compromise the drag racing public? Drag racing sponsorship as a business strategy makes sense.

Drag racers are an active group in sports and outdoor activities. They participate in camping, swimming, hiking, fishing, hunting, horseback riding, running, motorcycle riding and numerous other activities. They are do-it yourselfers who engage in home repair, landscaping and vehicle repair projects just to sight a few examples.

Drag racing is a true family sport. This becomes more prevalent each year as more females and children participate. This family oriented focus continues to strengthen the fan base. It remains affordable to fans and is structured to meet any level of financial participation from the racer and enthusiast. Research indicates:

We will work closely with our sponsor to target the appropriate customer base to assure name recognition and product support from our team. It will always be our top priority to represent your company in a professional manner with our fans and to the public. Don't miss out on this opportunity to expand your customer base with a sponsorship partnership with Mellott Racing.

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